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Categories
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What I Read
- A Clear Eye
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- Branding & Marketing
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- Magnosticism
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- Reveries
- Seth Godin’s Blog
- Straight Talk
- The Brand Builder
- The Brand Builder Blog
- The Brand Show
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- The Long Tail
- The Marketing Fresh Peel
- The Origin of Brands
- The Viral Garden
- Under Consideration
- Upheavals
- Urban Prestige
- What’s Next Blog
What I Think
- Anchor\’s Away
- Best to Keep It Simple
- Brand Against Global Warming
- BrandDigital in The Hub
- Branding Spinoffs Takes More Than a Superficial Spin
- Branding, What’s Inside
- Does Your Brand Have Portability Potential?
- Drive Your Brand Like A Rental? It Won’t Last
- Eavesdrop. It\’s Good For Your Brand.
- How to Bridge the Digital Gap and Keep Ahead
- How to Build Brands in Digital Age
- Message, not dollars, key to win
- Presidential Hopefuls Can Learn from the World’s Best Brands
- Rather Than Cut, Go Digital
- SPARK on CBC Radio: Upcoming Trends in Packaging Design
- The pillars of a successful branding campaign
- Want to Set Your Brand Apart? Try Reality
- What’s In a Name? Apparently, Everything.
- What’s Your Brand’s Job?
- Why Packaging Must Pack a Bigger Punch
- Why Up-Branding Is Here to Stay
What I’ve Said
- “BrandDigital” Connects to Consumers
- A: The Theater at the Garden. Q: What Is a WaMu, and Where Is It Found?
- Apple iPhone Will Disrupt Mobile Phone Market
- Apple’s Iconic Ads
- Becoming the Big New Idea: First, Look the Part
- Best Buy Drops A Cool $121M For Napster
- Brand Bonanza at Davos
- BrandDigital: Ways that brands succeed in the digital age
- Bridge Ad Deal Is Bargain for Geico, Some Experts Say
- Calling on Tourists to Come for New York City, but Stay for the State
- Can Gap Be Saved?
- Critics Say Gates-Seinfeld Duo No Laughing Matter
- Critics Say Gates-Seinfeld Duo No Laughing Matter
- Folding Citi’s Umbrella
- Four Ways to Market Your Web Site
- Fur divides Paris fashion world
- HP’s Bold New Printer Marketing
- Mac’s Friendly Fire
- Madison Avenue Says Hello to ‘Hello,’ Again
- Mattel shifts into crisis mode after quality problems
- New Sony Campaign Will Tell ‘Knowledge Transfer’ Story
- NutraSweet brings palette of packets to the table
- Poker Players: Las Vegas Scores Big
- Punch Lines and PCs
- R/GA Expands Into Branding Biz, Taking on Traditional Players
- Retailers Rally Behind Their ‘Captive Brands’
- Seventh Generation Strikes Back
- Tesco’s “Green” Fresh & Easy U.S. Brand Unveiled
- TracFone Takes on Evildoers of Wireless
- Usher’s Favorite Phone
- Viral Marketing is Nothing New
- What’s In a Brand? Yet Another Brand
- What’s In Brand? Yet Another Brand
- Why Not ‘FreeFlow’? A Buzzwatch Makeover for NYC’s Failed Traffic Plan
- WSJ Runway Blog
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© Allen P. Adamson, 2009